London, 2 February 2026 - Secure Trust Bank PLC ("Secure Trust Bank" or "the Bank") is pleased to announce the appointment of Vicki Baker as Chief People Officer, effective 2 February 2026. Vicki will report directly to Ian Corfield, Chief Executive Officer, and will join the Bank's Executive Committee.
Vicki brings more than 20 years' experience across HR leadership, organisational transformation and strategy, with a strong track record of coaching senior leaders, engaging colleagues and building inclusive, high-performing cultures. She combines deep commercial insight with a people‑first approach, enabling organisations to deliver against strategic objectives while helping colleagues thrive.
Most recently, Vicki served as Chief People Officer at Quanta and Wealthtime, where she successfully brought together teams from three businesses into a single, unified culture. During her tenure, she embedded shared values, strengthened engagement and inclusion, and introduced behaviours aligned to the organisation's vision, while developing talent to support future growth.
Ian Corfield, CEO of Secure Trust Bank, said: "I am delighted to welcome Vicki to Secure Trust Bank. She brings deep experience in building commercially focused teams and strong high-performance cultures. Vicki's combination of strategic insight and a genuine people‑first mindset will be invaluable as we continue to build towards our long-term growth and value ambitions."
Commenting on her appointment, Vicki Baker said: "I am excited to be joining Secure Trust Bank at such an important stage in its development. The Bank has a clear set of value driven objectives, and I look forward to working with Ian and colleagues across the Group in building a results driven team, that's empowered to succeed."
Earlier in her career, Vicki held senior people leadership roles at Quilter, Denplan (part of AXA) and Tesco. Her expertise spans organisational development, cultural transformation, reward, recruitment, talent and retention, performance management, employee relations and executive coaching. She has been twice shortlisted for Woman of the Year in Financial Services, in 2019 and 2023.
The Bank also extends its thanks to Kevin Purcell, who has served as Interim Chief People Officer since July 2025, providing strong leadership and stability during a period of change. Kevin will remain with the Bank until 13 February 2026.